Pricing Strategy - How to Increase Yours

by Dr Greg Chapman, MBA

Why can some of your competitors increase their prices while you have to struggle even with your current ones? Do you find that when you lift your prices, you lose sales? Are most of your customers are only interested in price? Are you a Price Taker?

Business Start-up Story Part - 2

by Dr Greg Chapman, MBA

In Part 1, of this Business Start-up Story, Alan made the decision to start his business, with circumstances creating the ‘opportunity’. Some might have panicked about this ‘opportunity’, but Alan’s passion meant this was exciting.

Small Business Summit 2010

by Dr Greg Chapman, MBA

As a regular attendee of the Small Business Summit, I can always tell when there is an election in the air. While each politician started by saying that they did not want to be partisan, they could not help themselves. Here is a summary of the impressions I received from the summit.