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For over 10 years, this award winning Blog has been a Forum where Australian Small Business Owners can exchange Ideas and Advice with experts in Australia on how to Improve their Businesses through better Business Management, Planning & Strategy, Business Management Systems and Marketing Strategy. Our Ultimate Objective is to help Australian Business Owners Make their Business Run without Them and to achieve their Goals where ever they may be in Australia.

Monday, March 28, 2011

March Newsletter - Best Buyers

by Dr Greg Chapman, MBA

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On the weekend I was involved in the auction of a family home. It was a unit in a leafy suburb of Melbourne, close to all amenities. Very easy walk to shops, library and trams to the city. An extremely desirable location for a number of buyers.

When marketing this property, the agent’s focus was specifically on the Best Buyers - but who were they and why?

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Dr Greg Chapman is the Director of Empower Business Solutions and The Australian Business Coaching Club and is Australia's Leading Advisor on Emerging Businesses and provides Coaching and Consulting advice to Australian Small Business Owners in Marketing & Business Strategies Planning & Systems. He is also the author of The Five Pillars of Guaranteed Business Success and Price: How You Can Charge More Without Losing Sales.