2011 Top Small Business Articles

by Dr Greg Chapman


Thank you to all the visitors to this blog in 2011. Below are the top 3 posts (as ranked by Google) for the Australian Small Business Blog:


3. Incentives for Small Business Employees- The Qantas Model

2. Pricing Strategy – Public Accountant Magazine Interview

But number 1 with 35% more page views was:

December Newsletter - Who's been Naughty and Who's been Nice?

by Dr Greg Chapman, MBA

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It is only natural that at this time of year we look back and think about what worked well, and what could be improved. It is also a good time to think about your customers. Who were your Best Buyers, and why were they your Best Buyers?

Social Media - Christmas Treat

by Dr Greg Chapman, MBA

This has been very much the year of social media. We don't seem to be able to get enough of it. So to finish the year off, a little Christmas Treat - a Social Media spoof. Are you maximising your use of social media?

Selling a Business

                        By Nicholas Lowther

Selling a business is much different to selling a property, a car, real estate or anything for that matter. The process can be relatively simple and seem easy though this is where most people go wrong.

Business Brokers charge fees upwards of 5% and have been known to charge 5k plus in initial marketing. This is where most small business owners decide to take on the role of selling a business by themselves.

Ad of the Year - Schadenfreude

by Dr Greg Chapman, MBA

I think it is always a good thing to end the year on a positive note. So here is your feel good ad of the year with a bit of schadenfreude thrown in. For those unfamiliar with this term, it is a German word meaning joy at the misfortunes of others you don’t like. In this case, the departure of unloved dictators.

The ‘hero’ of our ad of the year is

A Small Business Owner Christmas Gift

by Dr Greg Chapman

So you have worked hard all year for everyone else. Isn't it time someone looked after you? As one of the unthanked heroes of the Australian economy, we here at the Australian Small Business Blog want to thank you. Small businesses contribute 30% to the Australian GDP, punching way above their weight.

Great work in 2011. This is a little Christmas Gift that I hope will help you to achieve even more in 2012. You deserve it!

May Your Business Be - As You Plan It.

Over to You. What do You Think? Post Your Comments Below.

Dr Greg Chapman is the Director of Empower Business Solutions and The Australian Business Coaching Club and is Australia's Leading Advisor on Emerging Businesses and provides Coaching and Consulting advice to Australian Small Business Owners in Marketing & Business Strategies Planning & Systems. He is also the author of The Five Pillars of Guaranteed Business Success and Price: How You Can Charge More Without Losing Sales.

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The Secret of Business Success

by Dr Greg Chapman

As business owners, we are continually bombarded with unbelievable promises of get rich quick schemes. It seems, every day someone has discovered some amazing secret formula that they are willing to share with you, which will make you millions, for just $99.95…plus tax, of course.

You know, if I had a secret formula on how to make millions, I wouldn’t be selling it for $99.95 (many of these schemes just show you how to sell to others what you just bought!)