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When selecting a new supplier for a product or service, particularly for a more complex sale, there is always a risk that you might not get what you want. So you look for clues to give you confidence.
Who recommends them? Do they have a guarantee? What sort of after sales support will they provide? Are there independent reviews? Who else has bought from them? What is the quality, or does the low price indicate it won’t last? More.....
Dr Greg Chapman is the Director of Empower Business Solutions and The Australian Business Coaching Club and is Australia's Leading Advisor on Emerging Businesses and provides Coaching and Consulting advice to Australian Small Business Owners in Marketing & Business Strategies Planning & Systems. He is also the author of The Five Pillars of Guaranteed Business Success and Price: How You Can Charge More Without Losing Sales.