The Australian Small Business Blog

Friday, October 31, 2014

Clive and Anna Palmer – Married to the Business

by Dr Greg Chapman

Earlier this month, Clive Palmer’s wife announced that she would be a candidate in a preselection contest for the next Queensland election for the Palmer United Party for a Gold Coast seat. This prompted a call from the ABC for an interview with me on the topic: that if Anna became selected and elected, she would be in business with her husband, and what tips I had for them, as well as other couples in business together, on how to run their business.

Unfortunately for Anna, she wasn’t preselected (perhaps she dodged a bullet), but on the positive side, she is on the executive committee, so she is still ‘Married to the Business’. In preparing for the interview, I discovered that the Palmer United Party was truly a family business.

Thursday, October 23, 2014

Marketing Moments - The First Click or Last - Which is the Money Click?

by Dr Greg Chapman, MBA
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When someone buys something from you on your website, sends a direct enquiry or calls you, it’s always important to know how they found you. However, is it the first time they visited you, and if not, was it from another referral source? Which click is the most value to you and where should you invest?


Dr Greg Chapman is the Director of Empower Business Solutions and The Australian Business Coaching Club and is Australia's Leading Advisor on Emerging Businesses and provides Coaching and Consulting advice to Australian Small Business Owners in Marketing & Business Strategies Planning & Systems. He is also the author of The Five Pillars of Guaranteed Business Success and Price: How You Can Charge More Without Losing Sales.


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Dr. Greg Chapman is also the author of
The 5 Pillars of Guaranteed Business Success

The Five Pillars of Guaranteed Business Success




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