by Dr Greg Chapman
Each month over the past year, the Australian Small Business Blog has presented ads or items about advertising which illustrated specific strategies that are critical for success. Now, as voted by the number of views as recorded by Google, here are the top three ads of 2016.
3. DIY This was actually a template that shows you step-by-step, how to write a great add headline.
2. Values This ad was for fans of a product which is the constant target of criticism by people who know what’s best for you. but the number one Ad of the Year article, rated by views is:
1. Brand Reinforcement What was your own Ad of the Year?
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Dr Greg Chapman is the Director of Empower Business Solutions and is Australia's Lea ding Advisor on Emerging Businesses and provides Coaching and Consulting advice to Australian Small Business Owners in Marketing & Business Strategies Planning & Systems. He is also the author of The Five Pillars of Guaranteed Business Success and Price: How You Can Charge More Without Losing Sales.
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